Live call-in shows, where you get to share your opinion on new movies and talk to your favourite stars and film-makers, have always been popular among the television audience.
With popular demand, Pesum Natchathiram , a live show where viewers get to interact with film artistes, will be broadcast more often on Isai Aruvi. The show, which also presents exclusive new songs, will be aired on Sundays at 11 a.m.
The show’s director, M. Vimal Kumar, said: “Earlier, we used to have live programmes at a different time. With the programme growing popular, the one-hour show will be telecast on Sundays at a fixed hour. We had recently invited the Madras and Yaan teams for the show.”